Tuesday Aug 16, 2022
2:00 PM - 5:00 PM MDT
Virtual
https://smallbusinessbc.ca/education/market-research-1-finding-business-data-and-insights-2022-08-16
Hosted by Small Business BC
Secondary Market Research That Works For You
As an entrepreneur, it’s vital to conduct market research before making important decisions. Analyzing available data allows you to understand your target market, conduct a competitor analysis, view market trends and enhance your business operations. Join Small Business BC’s Market Research Analyst, Mark Eversfield, as he explains how secondary market research can help you make an informed decision about the viability of your business idea by tapping into already existing market data.
This interactive webinar will leave you ready to analyze your target market, competitors and industry trends.
Things to bring:
As a bonus, purchase of this webinar includes a brief consultation with Mark Eversfield (appointment required) aimed at helping you to make sense of your research findings.
Identify key resources of secondary data for your business
Set up automated tools for a continuous feed of customized market research data
Differentiate between quantitative and qualitative data
Know the types of secondary data to look for
How to create effective and productive search strings
Discover how secondary data can inform key business decisions
Printed courtesy of www.ferniechamber.com – Contact the Fernie Chamber of Commerce for more information.
102 Commerce Road, Fernie, BC V0B 1M5 – 250.423.6868 – members@ferniechamber.com